Hello I’m going to scream about the dumbest and most needless rebrand I’ve seen this year so far and that’s Microsoft Office. As you all likely know, Microsoft Office is the productivity suite comprising apps like Word, Excel, PowerPoint, and more. The Office name has been used since at least the early 90s. However, in 2022, they renamed Microsoft Office to Microsoft 365, for some reason…

I still ponder to this day as to why, it simply makes it more vague, Office is a clear name whereas the new one at the time could be for anything? Microsoft is the parent company name that comprises Windows, Xbox, Azure, etc. Naming Office just “Microsoft” with 365 at the end is pointless, especially when Office 365 was already a part of the brand prior.

But now in 2025 when Microsoft is only interested in shoving AI down everyone’s throats, they’ve decided to rename Microsoft 365 to Microsoft 365 Copilot (aka M365) and use the Copilot logo with a little label.

I legit don’t even know why. They’ve now made it where the Copilot app and M365 icons look almost identical, which will confuse people. Not just that, but all 3 brand names are in use right now. Office is still used for perpetual licence versions, Microsoft 365 still appears for the subscription version and M365 is used for the app names and online apps. They are smashing 3 different brands together like some Frankenstein’s monster when you could just call it Office and keep Copilot as a separate brand. Utterly baffling decisions.

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